Ecommerce Web Development
We design, build and improve online stores that make shopping easier and day-to-day management more straightforward. Based in Northern Ireland, SEO Impact works with businesses across the UK, Ireland and internationally, combining ecommerce development, user experience and SEO expertise.
Ecommerce Websites Built Around Your Business
Your online store should reflect your brand, help customers find the right products and support the way your business operates.
We plan your website around your product range, customers and priorities. From navigation and collection pages to product information and purchase options, each part of the store is designed to make browsing and buying more straightforward.
Practical Development for Everyday Store Management
A successful ecommerce website needs to work well for both customers and the people running it.
We consider mobile usability, loading performance, integrations and product management throughout the build. Payment options, delivery settings and key shopping journeys are configured and tested against the agreed project requirements before launch.
What’s Included in Ecommerce Development
We agree the scope around what your business needs. This can include website design, product and collection setup, payment and delivery configuration, integrations, SEO foundations, testing and handover. Your proposal sets out the deliverables, responsibilities and any additional requirements.
Shopify Development
We build and redesign Shopify stores with clear navigation, considered product layouts and the functionality your business needs to sell and manage orders onlin
WooCommerce Development
We develop WooCommerce websites that bring your products, content and purchasing experience together within WordPress, with design and functionality tailored to your requirements.
Custom Coded Sites
We assess and implement additional functionality where your store needs it, such as subscriptions, product options, filtering or connections with other business tools. The approach depends on your platform, budget and requirements.
Expert work — no loose ends
- Work directly with an experienced specialist
- Get work that’s complete and properly checked
- Get support that doesn’t disappear
No jargon, no hidden costs, no shortcuts — just honest communication and measurable results.
What Our Clients Say
Recent Projects & Case Studies
Explore examples of our ecommerce work, from store redesigns and platform migrations to subscription functionality and improvements to everyday store management.
- WooCommerce
- SEO
- UX
Following a complete WooCommerce redesign and targeted SEO improvements, Mega Golf recorded an 87% increase in clicks within the first 28 days, while its average keyword position improved from 31.5 to 13.6.
- WordPress
- SEO
- UX
We redesigned the Angelica Rose Shopify website using our eCommerce expertise to create a more engaging shopping experience, combining improved UX, refined visual design, and enhanced UI for smoother navigation, stronger branding, and better conversion performance.
- Wix to Shopify
- Subscriptions
- SEO
We migrated Smile Bright Ltd from Wix to Shopify, showcasing our eCommerce expertise through a seamless platform transition, fully configured subscription functionality, and strategic SEO optimisation designed to boost visibility, improve user experience, and support long-term online growth.
- Migration
- Shopify
- SEO
Migration from a custom-built platform to Shopify, delivering faster performance, better SEO structure, and easier product management for the Angling.Pro team.
Frequently Asked Questions
Which ecommerce platforms do you work with?
We build and improve Shopify and WooCommerce websites. We can help you assess which platform suits your product range, required features, budget and the way you want to manage your store.
How much does an ecommerce website cost?
The cost depends on the design, product catalogue, functionality, integrations and any migration work required. After discussing your requirements, we provide a proposal outlining the work included and the associated costs. We also identify relevant ongoing platform, hosting or app costs.
How long does an ecommerce website take to build?
As a guide, most projects take around 8–12 weeks. The schedule depends on the scope, content readiness, integrations and feedback during development. We agree a realistic timeline before work begins.
Can you improve my existing online store?
Yes. We can review your current store and recommend whether targeted improvements, a redesign or a platform migration would best address your needs.
What do I need to provide before the project starts?
Typically, we’ll need access to your existing website where relevant, branding, product information, images and details of your payment and delivery requirements. We’ll agree what you will supply and where additional help is needed.
Will my ecommerce website include SEO?
SEO is considered throughout the build, with the agreed scope covering areas such as site structure, metadata, product organisation and technical setup. This creates a foundation for search visibility. Further keyword research, content development and ongoing ecommerce SEO can be scoped separately.
Can you migrate my store to another platform?
Yes. We assess your existing store, agree which data and functionality can be transferred, and plan the move around your business. This can include product migration, URL redirects and testing, with the aim of minimising disruption and protecting existing search visibility.
Will I be able to manage products and orders myself?
What happens after the website launches?
We agree the support arrangements before launch, including how any issues will be reported and handled. Ongoing maintenance, troubleshooting, SEO and further development can be arranged to suit your platform and business needs.
Who You’ll Work With
You’ll be working directly with me, not an outsourced team. Every project is managed, built and optimised with care and accountability.
— Branislav, SEO Impact