Google Shopping: Stir Up Your Sales
Can I get a show of hands from anyone who has ever shopped online? Counting has never been my […]
Google Shopping: Stir Up Your Sales Read Article »
Can I get a show of hands from anyone who has ever shopped online? Counting has never been my […]
Google Shopping: Stir Up Your Sales Read Article »
Image SEO is the brussel sprout of the SEO world; often overlooked and underrated. Like the neglected vegetable, it’s
Zooming In on Image SEO Read Article »
Keyword cannibalisation refers to instances where more than one page on a website targets the same keyword and serves
Keyword Cannibalisation: What It Is and What It Isn’t Read Article »
When you’re going on a date or attending a job interview, you want to present the best version of
Don’t Ditch Rich Snippets Read Article »
Time is arguably our most important commodity, so anything that saves us time is a winner. Featured snippets are
Optimising for Featured Snippets Read Article »
There are so many different tips and tricks for improving the SEO, or search engine optimisation, on your website.
Underrated SEO Tips and Ranking Factors Read Article »
Not all keywords are created equal. Some are almost impossible to rank for, because there is so much competition,
Long Tail Keywords: Get Qualified Leads Read Article »
It is no secret that content planning can be a difficult feat, especially if you haven’t done it before.
Content Planning Guide for 2024 Read Article »
It takes time, commitment, and countless cups of coffee to get to grips with SEO, and you can guarantee
Cracking SEO Tracking Tools Read Article »
Content marketing is always changing as technology advances and the way that people consume media changes too. A huge
Is Video or Text the Future of Content Marketing? Read Article »
While Google likes to keep us all on our toes with its mysterious and ever-changing algorithms that determine which
Brand Entity SEO: The What, Why and How Read Article »
When you are building a website, one of the most important things you want from it is it to
I Built My Website, Now What? Essentials to Get Your Site Ranking Read Article »
How many times have you Googled ‘pizza delivery’, only to find a list of search results detailing pizza restaurants
Local SEO: Why Is Local Search Important Read Article »
Content marketing is a means of distributing valuable content to a target audience, to encourage engagement and foster long-term
Mastering Content Marketing Read Article »
Search engines are getting smarter by the day. I can’t be the only one having a recurring dream that
Most Important HTML Tags for SEO in 2024 Read Article »
AI. It’s everywhere these days- personalising your social media feed, opening your phone by recognising your face, producing your
Can AI Content Beat Author’s Creativity? Read Article »
The goal of any successful website is to rank highly on Google. And, the goal of Google is to
Schema & Structured Data: Your Guide for 2024 Read Article »
Imagine a world where you turn on your computer monitor and the only thing on it is a bunch
Content SEO: Everything You Need to Know (in 2024) Read Article »
Building a sleek and stunning Shopify store is no mean feat. It’s the first step in forging an online
Shopify SEO Tutorial for Beginners Read Article »
In 2021, TikTok ascended to become the number one platform most influential in impacting consumer behavior. How can we
Animation in Digital Marketing: Your Guide for 2024 Read Article »
Myths circulate around everything in life, and SEO is one particular topic that is swarming in them. The main
Biggest SEO Myths Read Article »
In a nutshell, international SEO refers to the process of optimising your website for an international audience, speakers of
International SEO: Going Global Read Article »
Remember in the olden days, when you had to argue with a sibling to make them get off the
Understanding JavaScript SEO Read Article »
One of my lesser-known talents is my psychic ability. Here, I’ll prove it with a prediction. I predict you’re
Mobile SEO: Everything You Need to Know Read Article »
Have you used Google ads’ in-market audiences to target your PPC ads? Accurate targeting is the mark of a
In-Market Audience Targeting: Run Better Display & Video 360 Ads in 2024 Read Article »
Getting an email is the modern-day equivalent of getting a letter in the post. Sure, it arrives on your
Email Marketing: Get Closer to Customers Read Article »
A bounce is the virtual equivalent of walking into an ice cream parlour, realising they don’t sell mint choc
Behind Bounce Rates Read Article »
Let’s say you own a local landscaping business. You’ve got yourself a shiny new website to help attract more
Local Citation Building: Ultimate Guide Read Article »
TikTok and YouTube Shorts account for hundreds of millions of hours of video marketing consumed. EVERY. DAY. What might
What is Video Marketing and Why You Need It in 2024 Read Article »
If you have a website, ensuring topical relevance and SEO within your content is basically a non-negotiable. Topical relevance
Topical Relevance and SEO Read Article »
Backlinks are the gold dust of the SEO world. They’re highly coveted, and fortunately for website owners and developers,
Link Building: Creating a Backlink Empire Read Article »
I confess, I waste far too much time on social media. We all do, right? Even the social media
Social Media Marketing: Networking for Brands Read Article »
The goal of most websites is to rank among the top results on search engines and gain a consistent
Conversion Rate Optimisation (CRO): The Basics Read Article »
Research that connects consumer culture and marketing have seen massive developments in the past couple of decades. Marketers have
How Consumer Culture Theory Shapes Marketing Strategies Read Article »
Let’s get one thing straight: stalking, in most cases, is a problem. Stalking your ex’s photos on Facebook? Definitely
Web Analytics: Stalk Your Site Read Article »
Sometimes, SEO (Search Engine Optimisation) can feel a little bit like waving a wand and hoping for the best.
Blog SEO for Beginners: Top Tips Read Article »
The phrase ‘content is king’ has been around for a very long time- over twenty years, but what does
Is Content Still King Today in 2024? Read Article »
Want to become a content writer? Or perhaps you are just interested in learning some tips for beginners. Content
Content Writing Tips for Beginners Read Article »
You’re a business with multiple physical branches, such as a chain of hair salons. How do you decide which
The Lowdown on Local Landing Pages Read Article »
In our last blog post, we talked about why you should have a blog. Now, we’re going to tell
The Anatomy of a Blog Post: 10 Essential Components Read Article »